Offline Marketing Tip - Put your ad on plastic bags

Here’s an offline marketing tip that can promote your website while branding your logo and business - paper or plastic bags.  

Retail stores of every kind use hundreds or thousands of paper or plastic bags. While large chains tend to have bags with their logos printed on them, most smaller stores just use plain bags.  

Here’s how you can benefit both you and the store - go to those smaller stores that caterer to your target market and offer to provide the bags they use. Of course, the bags you supply would have your business name, Web address and logo on them. You may even offer to have the stores name and logo printed on the bags as well. These small stores will like the idea of not having to pay for bags and having the opportunity to have bags with their name on them. They may even be willing to pay some of the cost.

February 1, 2005

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